Chatbot for Your Website

How Website Integration Works

A JavaScript widget code is placed on the page once. You receive the code directly in the Zentor App dashboard.

• Embed widget code on website (one JavaScript line)
• Fill knowledge base (FAQ, product info, price lists)
• Configure branding and behavior
• Set up GDPR consent and go live

Website Chatbot Features

Zentor App chatbot on your website: 24/7 available, GDPR-compliant, with handover function.

• 24/7 automatic responses, even at night and on weekends
• Structured lead capture: name, email, inquiry, appointment request
• Offer appointments directly via configured booking process
• Transfer to staff via webchat handover
• Multilingual communication configurable

AI Chatbot vs. Rule-Based Chatbot — What's the Difference?

Not all chatbots are the same. A rule-based bot only responds to exactly predefined questions — any deviation leads to incorrect answers. An AI chatbot, on the other hand, understands natural language and can answer freely phrased questions.

Zentor App uses an LLM-based AI chatbot that works with your knowledge base as context. The result: precise, context-sensitive answers from your own business data — without the need to script every possible question.

• Rule-based bot: only predefined answers, rigid, maintenance-intensive
• AI chatbot (Zentor App): understands free language, learns from your knowledge base
• No need to program every conversation tree
• Updating the knowledge base = immediately up-to-date chatbot responses

Knowledge Base: The Chatbot Knows Your Business

The heart of Zentor App is the knowledge base. You upload your documents — FAQ content, product descriptions, service terms, price lists — and the chatbot uses this content as its answer basis.

Supported formats: PDF, DOCX, manual entries directly in the dashboard, and website crawling for automatic content import. The more complete the knowledge base, the more precise the chatbot answers.

Which Businesses Benefit from a Website Chatbot?

An AI chatbot on your website pays off wherever customers frequently ask similar questions — and fast answers make the difference between an inquiry and a bounce:

• Service providers and agencies: automate initial consultations, capture appointment requests
• Tradespeople and workshops: qualify inquiries, answer pricing questions
• Real estate agents: structure property inquiries, book viewing appointments
• Online shops: answer product questions, availability, returns around the clock
• SMEs and mid-market: automate first-level support, relieve your team

GDPR-Compliant Out of the Box

Data is processed in compliance with GDPR, EU hosting. The consent request is configurably built into the widget. A data processing agreement (DPA) can be concluded.

Multilingual Chatbot: Reaching Customers in Their Language

Businesses with international markets or multilingual target groups can configure the Zentor App chatbot multilingually. The knowledge base can contain content in multiple languages — the chatbot responds in the language in which the customer writes, without manual language selection.

Multilingualism is particularly relevant for businesses with customers in Switzerland (German, French, Italian), in Austria with international customers, and for export-oriented businesses that regularly receive customer inquiries in English or other languages.

• German, English and further languages configurable depending on knowledge base content
• Automatic language detection: bot responds in the customer's language
• Channel-specific language configuration: e.g. webchat in German, WhatsApp channel in English
• Translation of consent queries and system messages configurable per language

The Handover Mechanism in Detail

The handover is one of the most important functions of a website chatbot — and at the same time the one most often underestimated. A smooth transition from bot to human agent determines whether customers experience the conversation as professional.

At Zentor App, during a handover the complete conversation history — including all messages, recognized intentions and structured lead data — is transferred to the agent in the omnichannel inbox. The customer does not need to repeat their concern. The agent immediately sees the context and can continue seamlessly.

• Handover trigger: automatically on escalation signals, on topics outside the knowledge base, or on explicit customer request
• The transfer is invisible to the customer — no channel change, no pause
• Agent sees complete conversation history and all captured lead fields
• Return to bot after completion of human intervention configurable

What Does the Website Chatbot Concretely Deliver?

A website chatbot pays for itself when it takes over measurable tasks that previously cost staff time or cause visitor inquiries to be lost. Typical effects in practice — measurable via the integrated reporting:

The concrete impact depends on inquiry volume, the quality of the knowledge base and the industry-level standardization of questions. Businesses with frequently recurring inquiries — service providers, tradespeople, law firms, online shops — benefit fastest and most significantly.

• Fewer incoming calls for standard questions: opening hours, prices, availability, processes
• Higher lead quality: concerns and contact data already captured in a structured way before staff get involved
• No missed inquiries outside business hours — visitors are attended to around the clock
• Measurable conversions: how many chatbot conversations lead to an inquiry, appointment or purchase?

Typical Use Cases — What Does the Chatbot Actually Do?

A website chatbot is not a generic Q&A bot, but a system trained on your business. Depending on the industry and configuration, it handles different tasks — all from a single interface.

What matters is not that the bot can do everything, but that it reliably answers the most frequent and time-consuming inquiries — and consistently passes complex cases to your team.

• Qualify initial inquiries: capture concerns, budget, and urgency in a structured dialogue before a staff member is involved
• Opening hours, location, prices: answer standard questions around the clock, without resource expenditure
• Recognize appointment requests and initiate the booking process — with direct forwarding to the calendar
• Capture lead data in a structured way and immediately forward it via webhook or n8n workflow to CRM or sales
• Product consulting: support visitors in comparing packages, options or services — before they bounce

Integration into Existing Systems

Zentor App is not a standalone solution. The website chatbot integrates seamlessly into your existing tools and processes — without complex IT projects.

• Webhook: send lead data and conversation summaries immediately to any external system
• n8n workflows: automated follow-up actions — e.g. create CRM entries, send notifications, create tickets (Individual (Individuell) plan and above)
• Email notifications: immediately notify responsible staff by email for qualified leads or handover requests
• API access for individual integrations and custom automations available in the Individual (Individuell) plan

How Quickly Is the Chatbot Live?

The technical integration of the Zentor App widget takes just a few minutes: a JavaScript code snippet added once to the header or footer of your website. No development project, no backend adjustments.

Content configuration — filling the knowledge base, setting up branding, configuring the GDPR consent text — is done entirely via the dashboard. Typical onboarding duration including knowledge base and first test phase: 1 to 2 weeks.

• Day 1–2: embed widget code on website, basic configuration, define branding
• Day 3–7: fill knowledge base (FAQ, product info, price list, processes)
• Day 7–10: test runs, fine-tuning of chatbot behavior, handover test
• From Day 10: go-live, monitoring and continuous optimization

Total Costs of a Website Chatbot: What Is Realistic?

The costs of a website chatbot consist of two components: a one-time setup fee and a monthly licence. At Zentor App, the demo is free for 14 days, and Starter costs €49/month plus €49 setup. All prices are final under §19 UStG — no VAT is charged.

For comparison: an additional full-time support employee typically costs businesses in Germany €35,000 to €55,000 annually — without training, without holiday cover, without 24/7 availability. The chatbot handles first-level inquiries around the clock, without downtime.

• Demo: 14 days completely free, €0 setup — AI chatbot, webchat, with Zentor branding
• Starter: €49/month + €49 setup — AI chatbot, webchat, 1 domain
• Individual (Individuell): freely configurable, maximum €899/month, setup up to €399 — additional channels, automations, teams/roles, additional domains, offer before payment

Next Steps: From Interest to Implementation

The easiest way to get started is the demo. In the Zentor App demo system you can test the AI chatbot live — with a pre-configured knowledge base that shows how the bot responds to typical customer questions. This is followed by a non-binding initial consultation to clarify needs. No subscription commitment before the meeting, no advance payment, no hidden follow-up steps — an offer is only created once the scope is clear.

• Test the demo: experience Zentor App in live operation — no installation, no account needed
• Initial consultation: clarify requirements, identify the right plan, coordinate timeline
• Offer and setup: define setup scope, plan onboarding, go live with widget
• Ongoing operation: optimize knowledge base, evaluate reporting, expand channels

FAQ: Website Chatbot